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Content

Generating content

How to have the AI write a draft, and why it always lands in Review first.

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Having a draft written

Under Content in the menu, you have the AI write a text. You choose:

  • the type: product, category, page, blog or FAQ
  • a topic or keyword
  • the language

Then you click generate. The AI writes a draft.

It always goes to Review first

This is the most important rule: a generated piece never goes live directly. It lands as a draft in Review, where you read it, adjust it and publish it yourself.

This is built this way on purpose. Publishing AI text unchecked is exactly what damages a website. Why, and what the research says about it, is in Does AI content hurt your website?.

Proposing a better URL slug

On the Content page, the Slug proposal button (🔗) on each row opens a page with 2 to 3 suggested URL slugs, each with a short rationale. You pick the best one, tweak it if needed, and confirm. The proposals take into account what you sell and the language of your audience, so a category with an English name gets a fitting slug in the right language. To steer the terminology or language, set an SEO guideline for the domain on the Domains page.

This proposal also goes to Review first. Approve it there and we schedule a 301 redirect from the old URL to the new one, so existing links and your SEO value are preserved. On a connected WordPress site we apply that redirect automatically. Otherwise you set it on your site yourself; you will find it under Redirects.

What it costs

Generating content falls under your content add-on if you have one. Without it, or once you are over this month's allowance, an article costs 2 credits. What applies to you is in Plans, limits and AI actions and Credits.

Where do you start?

If you don't know what to write about, Search questions is a good starting point: a list of real questions people ask in your category.

More on content

Review: why nothing publishes automaticallySearch questions and Optimisation: your two worklists